Increase e-newsletter signups with your email signature

We recently posted about using your email signature to save time and promote your business offerings. This post will provide instructions on locating the Site Visitor Sign-up link from your Constant Contact account, and applying it to your email signature. Adding a Constant Contact sign-up link to your email signature 1.  When you’re logged into your Constant Contact account, click on the Contacts tab at the top of the screen then click on... [Read More...]

7 tips for building a high quality opt-in email list

Email marketing a great opportunity to keep your company, services and products in front of your customers, and build a relationship that will eventually lead to sales. (For a more in-depth explanation of how email marketing can benefit your business, click here.) At the heart of a successful email marketing campaign, you will always find a high quality email list. Building a quality email list requires commitment and won’t happen overnight,... [Read More...]

I don’t use email marketing. Why bother?

Email Marketing is a great way to lower your marketing expenses--which translates to more profit for your business. A lot of people seem to share this sentiment. Are you one of them? If you haven’t started using email marketing to reach your customers, you’re missing out on a critical piece of marketing that can benefit your business immensely. Email marketing is an affordable, effective method for reaching your customers and increasing... [Read More...]

Vision Design receives All-Star Award from Constant Contact

Vision Design partners with Constant Contact, a leading provider of email marketing, event marketing and online survey tools for small organizations, to help our customers across the country to effectively connect with their audience. Vision Design was recognized for meeting Constant Contact’s best-practice standards for the use of Email Marketing throughout 2009. Vision Design Group received a 2009 Constant Contact All-Star Award for demonstrating... [Read More...]

Customizing a Constant Contact email template: A step-by-step tutorial

Creating a custom email template is simple to do. If you have image editing software on your computer and a Constant Contact account, you can customize an existing email template to match your website and existing brand. This post will provide step-by-step instructions for customizing an email template using Buffalo Hills Bison as a sample. Getting Started 1. Log into your Constant Contact account and select the Emails tab, then click Create. 2. Enter... [Read More...]

How do I buy an email list?

If you want to purchase a list to mail out a postcard, it’s a relatively simple process to find a vendor, specify demographics and purchase a mailing list. You pay the going rate for each address, do a quick mail merge and wait for a response. But if you’ve tried to purchase a list of email addresses, you’ve probably found that it doesn’t work the same way. Most third party email marketing tools ban the use of purchased email... [Read More...]

Introduction to Personalized URLs

This is a guest post by Dan Trainor III, President of W&C Printing Company. In a world where you need to stay on the gas with your marketing efforts, how can a company, large or small, stay in front of prospects and customers and achieve higher marketing results that can lead to better revenues? Vision Design Group is partnering with W&C Printing to offer Personalized URLs, or PURLs, as a new tactic for strategic, effective marketing. Think... [Read More...]

Step by step instructions: Importing your email list into Constant Contact

Constant Contact is a third party tool that allows you to communicate with your customer base through email. This post will provide simple instructions for importing a contact list to use in Constant Contact. Constant Contact also offers the option to manually type in email addresses, but the import option is great for when you have multiple email addresses to add at once. image 1: This is a sample of what your email list might look like. It can... [Read More...]