Logo design & brand development
Brands done right are easy to remember. The goal of the branding effort is to create a stand-out presence recognizable to consumers that communicates what the client does, sells and the qualities that set your company apart.
Step-by-step: Creating a brand with Vision Design Group
MARKET RESEARCH
We look at logos & taglines in your industry to find trends and, more importantly, to determine how your brand must stand out. |
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INFORMATION
We get to know your business, who your prospective customers are, who your competitors are, what you like in a logo and how do you want to be perceived.
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CREATIVE
Initial concepts and ideas are developed internally and presented with a brief for your review and feedback. |
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DESIGN
Based on your feedback, we will work towards a more defined direction, and add color options. Additional variations will be presented.
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PRODUCTION
With your final approval, we provide the logo on disk in multiple file formats along with a Logo Standards Packet for logo usage, color breakdowns and hard copy B&W logo slick sheets. |
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