Your website is a central component of your marketing strategy. Do you know what visitors are doing on your website? Have you optimized the Internet experience for your website visitors? Web analytics can help you measure how well you website is performing in attracting, engaging, converting, and retaining website visitors.

Vision Design Group starts by incorporating Google Analytics and Search Console (formerly Google Webmaster Tools) into all of our website design projects. We offer these tools to help you report on your website visitor traffic statistics and website performance.

Web analytics projects include reviewing and understanding your website traffic reports on a regular basis, making sure you maximize the return on investment on your website and digital marketing initiatives.

Need help with your ongoing web traffic analysis and interpretation?

Our ongoing Web Analytics service provides the following:

  • Help you identify business objectives and how they relate to your website
  • Determine what forms of conversion are relevant to your website traffic
  • Establish goals for your website visitors to create custom reports for use by management

  • Provide reporting on key performance indicators (KPIs) for your website

  • Configure Google Analytics to maximize the reports available and your ability to visualize your website traffic

  • Review performance of paid search campaigns and other online advertising

  • Attribute website traffic and conversion to the specific traffic sources and traffic segments

  • Provide suggestions for website changes and enhancements to not only capture more website traffic, but to increase your conversion rates and sales lead generation

We can provide a one-time analytics review and recommendations, or ongoing reporting on a monthly or quarterly basis. We can even schedule automated analytic reports to share with your appropriate marketing or management team. Our web analytics specialists can help you generate reports and interpret results, providing you actionable recommendation to improve your website performance and revenue!

Contact us to set up a consultation about your next project or to learn more about our web analytics services.

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