Website Redesign: FMS Corporation
Strengthening the Digital Presence of FMS Corporation
Founded in 1946 in St. Paul, Minnesota, FMS Corporation has evolved from manufacturing neon tubing and electrodes into a third-generation, family-owned leader in powder metal manufacturing. Today, the Bloomington-based company specializes in custom-engineered powder metal components, combining decades of experience with advanced manufacturing technology and a continued commitment to innovation.
While FMS already had a recently redesigned WordPress website, there was an opportunity to make it work harder as a marketing tool. We focused on expanding and reorganizing the site’s content to better showcase the company’s materials, manufacturing processes, products, and industry applications. Dedicated pages now provide greater depth about FMS’s capabilities while creating new opportunities to reach prospective customers through organic search.
This expanded content strategy also supports more targeted Google Ads campaigns, connecting potential customers with information specific to their manufacturing needs. Combined with continued attention to mobile usability, accessibility, and website performance, these improvements help transform an established website into a more effective lead-generation platform.
With Vision Design Group providing ongoing hosting, maintenance, and support, FMS has a stronger digital foundation to build upon as its marketing needs evolve.
Explore the new site → fmscorporation.com
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